Data is one of the most valuable assets of any organization, but without strong data quality & governance, its potential remains untapped. Businesses require accurate and trustworthy data to derive meaningful insights, making data quality & governance essential for business intelligence. Effective data quality & governance involves maintaining data accuracy, completeness, consistency, and timeliness. Organizations must establish data policies that define how data should be collected, stored, and used. This ensures that business intelligence tools rely on high-quality data, leading to actionable insights.